When you think of cannabis, what do you think of? King-size rizla and the munchies? Or wellness and skincare?
If you thought the latter, you’re a step ahead of the rest. The latest ingredient to take the health and beauty industry by storm is in fact cannabis, or at least an ingredient derived from cannabis – CBD or “cannabidiol”.
CEO of cannabis-focused beauty brand MGC Derma, Hugh Winters explains: “Cannabidiol (CBD) is a totally non-psychoactive compound derived from the cannabis plant, which shares part of the ‘fingerprint’ of our genetics, allowing the body to instantly recognise it – and utilise it accordingly.”